Do blogs make money in 2021:
This is a common question searched by most beginners. I did. I started blogging in 2015 and I searched for something similar before I bought my first domain. And, I did it again after one year. I didn’t earn anything in my first year of blogging, changed hundreds of themes, broke my site, etc.
But, I learned many things. After 5 years, still I am learning. And interestingly, I am earning a good amount of money from my blogs.
So, the answer to this question is that ‘Yes’, blogs still do makes money. Because of blogs, most advertising companies are running. If you are looking for a quick way to make money online, then ‘blogging’ might not be a good idea. For that, you can go for freelancing or for a remote job.
Now, the question is why and how blogs are getting traffic.
Most people prefer to read blogs than watching videos:
Most people prefer to read blog posts rather than watching a video. You can find something quickly in a blog. You can quickly scroll through the content and find out what you are looking for. If you are watching a video, it takes more time to find out the exact position.
Few things can be explained in a better way in videos. For example, if you are showing how to configure a new plugin in a site, a video guide might be more helpful than a blog post.
You can do both. It is free to create a YouTube channel. You can link your blog posts in the description of the videos and videos in the blog posts.
It is hard for a new blog to get traffic if I compare it to 5 years before. But, there are many ways you can pull traffic to your blog. Internet users are increasing and people are more active on social media than before.
Most search starts on Search Engines :
Most search starts on search engines like Google, Bing, etc. Most people search on Google, not on YouTube. Google shows YouTube videos above other search results. But, if your post can make on the first page of Google, you will get traffic for that keyword.
SEO or Search engine optimization still works. If your article is good and SEO optimized, it will rank. It takes time, for a newly created domain, it takes at least 3 months before you see traffic from Google. But, if you keep posting, and if your posts are good, new posts will rank quickly.
Keyword Research is an important part of SEO. If you can find a few good and low competitive keywords, you can rank to the top. Overall, different SEO practices are still an important part of blogs. If you can rank, you can make money.
Don’t ignore social media:
Social media is important. If you can get a follower base, you can share your articles on social media and it will give an initial boost to your posts. The way social media platform works is changing. It is different from how the Facebook algorithm works 10 years ago and today. Don’t expect that you will get a huge amount of traffic from social media platforms, but it is good to get a few than nothing.
Blogs or videos, which make more money:
It depends. Both have pros and cons. Ranking in search engines takes more time than ranking a video in the YouTube search. This is what I found from my 4 different YouTube channels. I have multiple blogs in different niches and it takes time for the posts to rank, at least 3 months if you are starting on a fresh domain.
But, you need 4000 total watch hours and 1000 subscribers on YouTube before you will be eligible for monetization. Before that, you can’t show ads.
If you compare income per 1000 views between a blog and YouTube, the blog will win, if the traffic is from the same places for both. In blogs, you can use different types of monetization. Blog is totally yours, you bought the domain, you designed the pages, you are hosting it. But YouTube is not.
What are the ways blogs are making money?
There are many ways a blog can make money. Everyone starts with Google Adsense. Once you published a couple of articles, you can apply for Adsense. Income from AdSense is not the only way. There are many other advertising networks that pay more than AdSense for the same amount of traffic.
Affiliate marketing is another way that blogs make money. This is a way where you recommend a product to your viewers and if someone buys it, you will receive a commission.
Also, you can write a book, sell your course, create another digital product and sell it, etc. You can monetize it in numerous ways.
The answer to the question ’do blogs make money in 2021’ is ‘yes’, blogs still do make money. But it takes time to get to that point where it will start making money. It is always better to start than do nothing. Blogging is a journey, it is a marathon. If you love the topic, you can keep going. You can keep going without making any money. I would suggest you not to invest in anything other than hosting at first. Try to make it profitable before you spend money on other things like hiring writers, paid theme, etc. Just start and enjoy the journey.